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“Smart businesspeople look at the way things are, and the way things are is there are people out there who are underserved,” said Arron Grow, senior trainer and founder of Grow International of Tacoma, Wash. “It’s a train coming down the track, and it’s been coming down the track for quite some time. They need to get on.”

Hispanics represented 7.5 percent of McHenry County’s 260,077 residents, according the 2000 U.S. Census. They accounted for nearly 24 percent of the 278,418 Kane County residents at that time. And the numbers continue to grow, reaching an estimated 15 percent in 2006.

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